Tag Archives: VD41

SAP: Exploring Cross-Selling in SD

I make a lot of trips to the home improvement store throughout the year.  Unfortunately, many of my trips are necessary because I neglected to put an important item in my cart on a previous trip.  If only there was a way for the store clerk to prompt to purchase additional items related to those already in my cart.  This could simultaneously increase the store’s sales — reducing the risk I purchase items elsewhere — while saving me extra trips to the store.  Fortunately for companies running SAP, this feature DOES exist and it is called Cross-Selling.  Let’s take a deeper dive.

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